News
February 28 2012

Choco’Time: “The Making of” Video!

A mouthwatering shoot for Watches The Guide in partnership with La Cuillère suisse.
Don’t miss the backstage video of this chocolate-coated watchmaking film shoot! To get your mouth watering, Watches...
February 22 2012

Hublot and Magic Gold : the art of fusion perfected

In collaboration with the Swiss Federal Institute of Technology Lausanne (EPFL),…
Last December, Jean-Claude Biver, CEO of Hublot, called in the national and international press to unveil a major...
February 17 2012

The ladies’ are back

SIHH presents a dazzling response to pent-up demand for feminine timepieces.
Fans of ladies’ mechanical timepieces had very little to admire over the past three years as the meltdown in the...
February 13 2012

A time for love

For Valentine’s Day, watchmakers wake their romantic spirit. With color and carats, watches provide a passionate reminder of the valuable time spent with loved ones. The moment should be...
February 13 2012

Manifesto for the transmission of knowledge and skills (III)

Ancestral watchmaking know-how is an expertise that is disappearing. To preserve…
Michel Boulanger, professor at the École d’horlogerie de Paris, took up the challenge posed by Robert Greubel,...
February 09 2012

Zenith takes to the air

Watchmakers have demonstrated no end of imagination to equip those magnificent men…
No sign of a flight simulator, miniature runway or the carcass of a World War Two plane, yet this year Zenith is...
 
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