News
October 15 2014

Win a Promesse watch with WtheJournal!

This fall, WtheJournal is giving you the chance to win a Promesse watch, the new…
To accompany the global launch of Baume & Mercier’s new women’s collection, WtheJournal, the online source of...
October 30 2014

“The main challenge for Pierre DeRoche isn’t production, but sales”, says CEO Pierre Dubois

With Pierre DeRoche recently celebrating its 10th birthday, founder and CEO Pierre…
WtheJournal: What would you say is the main strength of Pierre DeRoche?   Pierre Dubois: The product, which is...
October 28 2014

One thousand and one facets of Century watches

At the heart of its headquarters in Nidau, located in the canton of Bern, Century…
Century watches are famed for their one-of-a-kind cases, produced in sapphire using a process known as “Megalith”....
October 22 2014

Outside the box

After a flood of conventional timepieces, watchmakers are slowly returning to more…
Black is black   First clue: A watch brand cherished by sailors since 1846. Second clue: A color range that unites...
October 13 2014

Thierry Stern: The day… when 175 years of history became mine

At the age of 38, I didn’t believe in Santa Claus. But on that Christmas Day 2008,…
There are days that change your whole life. You don’t realize at the time; they seem like any other day. My mother had...
October 10 2014

Two of a kind

There’s no “fine” without “mechanics”. No “passion” without “collecting”.…
Out of gas   In 2014, the best way of feigning a car break-down to woo your sweetheart is to show her that yes,...
 
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